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Letter from the EditorThe Name of the Game is Still Recruit, Recruit, Recruit© More from this issue Just like the real estate adage that the most important thing in buying a home is ‘location, location, location,’ the analogy is that recruiting is the name of the game in football and it goes on 365 days a year. Recruiting used to be a seasonal activity while many teams stockpiled talent before the start of limitations on scholarships. The number of scholarships have been reduced dramatically over the years so selecting the right player for your institution has become mandatory; a coaching staff can’t afford many mistakes. While this has meant increased exposure for colleges and conferences, it has fractionalized the audience. But research indicated that the sport is regional in nature. If it’s not a national championship, fans would rather see their local team. Twenty five years ago ABC was the only network televising college football. Many great games and match-ups were never seen because of appearance limitations. The visibility of outstanding players was severely limited. Today, a quarter century later, the argument can be made that the reverse is true. There are so many college football games televised today that you may miss the game you really want to see because either it’s not televised in your area or the time period doesn’t work. This month’s issue touches on recruiting in a variety of ways: Tim Murphy and the Harvard program are profiled; Cincinnati’s state champion Colerain High School and their coach Kerry Coombs’ philosophy is described; and Bethany Coach Tony Johnson discusses recruiting at a smaller college. Additionally, a feature is included on the nation’s best recruiters and what ingredients all of them share. We hope you’ll enjoy this issue of American Football Monthly. As always, please let us know if there’s anything we can do for your or your staff. Respectfully,
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