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Letter From the PublisherThe Heavy Effect of Recruiting ...
by: Travis Davis
© October 2004
What is black and gold, weighs in at a hefty 5lbs and is getting the attention of some of the top recruits in the country? The University of Missouriís 2004 Media and Recruiting Guide.
Careful. This thing is big. Itís big in size and itís bigger in potential on the national recruiting scene and it is currently landing on the kitchen table of some of the nationís top recruits with a resounding Ďthudí Ė opening their eyes to Mizzou Football.
Whatís the Mizzou secret in differentiating its media guide from most everyone else? Its simplicity may surprise you. Itís designed for the teenage athlete Ė not necessarily the local beat writer, alumni or booster.
Itís secret lies in whatís at the heart of most high school kidsí interests Ė cool stuff Ė like football helmets, portable DVD....The full article can only be seen by subscribers.
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